EVERYTHING YOU NEED TO KNOW ABOUT SSL CERTIFICATES
A Secure Sockets Layer Certificate (SSL) or Transport Layer Security Certificate (TLS) has three distinct levels of authentication. SSL or TSL Certificates are becoming increasingly compulsory for all websites. If you don’t already know about this, read more about the necessity and benefits of having an SSL Certificate on your website view on our blog about Google clamping down on SSL Certificates in 2018.
However, some websites need certain levels of SSL or TSL Certificates dependent on the type of website you have or the level of security you would like. These different certificate levels provide varying levels of security and benefit for websites. Below is a breakdown of these varying certificate degrees.
Doman Validated Certificate (DV)
Domain Validated level SSL/ TLS Certificates are considered basic, entry-level standard. They offer minimal authentication that meets the required standards for content based websites and blogs. DV Certificates can be issued within a few minutes by free operators such as Let’s Encrypt. The only verification checkpoint performed in the application process of a DV SSL/ TLS Certificate is to ensure the owner of the website (domain name) is the applying the certificate to their website. Every website should have at the very least, this standard of SSL Certificate.
The unfortunate problem with domain validated certificates is that anyone, including cyber criminals, can obtain one. Higher levels of authentication provide stronger validation to your website, which in turn inspires greater confidence amongst your website users.
Organisation Validation Certificate (OV)
An Organisation Validation SSL/ TLS Certificate provides a greater level of security than Domain Validation Certificates. These certificates offer greater levels of authentication – notifying you of whom the SSL Certificate has been encrypted by. This costs more money to apply to a website as you are purchasing the brand name, along with the security that an SSL Certificate provides. They also take more time to issue, depending on the provider along with the process they employ. For Australian Businesses, a registered ABN or ACN is required in order to apply for an Organisation Validation Certificate.
An Organisation Validation SSL Certificate is required for online shops to ensure the safety of all products purchased via credit card are legitimate. This also prevent the details of credit card purchases from being hacked by cyber criminals - which can cause distrust between the client and yourself, but also hurt your company's reputation.
Extended Validation Certificate (EV)
An Extended Validation SSL/ TLS Certificate offers the strongest industry standard for website authentication, providing the greatest level of trust available to your website viewers and customers. When visiting a website with an Extended Validation SSL Certificate, the address bar turns green (in high-security browsers). A distinct field also emerges with the name of the legitimate website owner as well as the name of the security provider that supplied the EV SSL Certificate.
These certificates are considerably more expensive in price compared to DV and OV SSL Certificates, however, for online shops the reward can be far greater than the cost. Websites with online shops whom have applied an EV SSL Certificate note significant boosts in conversions, implying the return on investment can be significant. Making it an important factor when choosing which SSL Certificate to apply to your new or existing website.
If you are interested in applying one of the above SSL Certificate levels to your website.