Australian Age Of Dinosaurs | Museum Website & PWA Design

JABA designed and developed a custom website and PWA for the Australian Age of Dinosaurs Museum, bringing the wonder, scale and discovery of one of Australia's most significant palaeontological attractions to life online.

 

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Project Snapshot

• Client: Australian Age of Dinosaurs Museum
• Industry: Museums & Tourism, Palaeontology
• Location: Winton, Queensland
• Services Delivered: Custom Website Design, PWA Development, Custom CMSv7 Functionality, Copywriting
• Standout Feature: Custom interactive fossil timeline built on JABA's proprietary CMSv7 platform

 

The Problem

As one of Australia's most significant palaeontological attractions, the Australian Age of Dinosaurs Museum needed more than a standard template website could offer. A generic museum site would have flattened the sense of scale, discovery and wonder that defines the physical visitor experience, and would have struggled to present decades of fossil discoveries in a way that was both educational and easy to browse. The museum needed a digital experience distinctive enough to match the significance of what it houses, and functional enough to manage an ever-growing archive of specimen records.

 

What JABA Built

JABA designed and developed a highly customised website that draws inspiration directly from the museum itself. The visual design incorporates the distinctive angular architecture found throughout the museum buildings, while the colour palette was carefully selected from materials, landscapes and exhibition spaces within the facility. The result is a unique digital experience that feels like a natural extension of the museum's physical environment.

One of the most distinctive features of the website is its dual day and night viewing modes. This functionality reflects the museum's diverse visitor experiences, including both daytime attractions and special evening events, creating a dynamic and immersive browsing experience that reinforces the museum's unique identity.

 

What Was Technically Interesting

A major component of the project was the development of a custom interactive fossil timeline. Built specifically for the Australian Age of Dinosaurs, this feature allows visitors to explore fossil discoveries across millions of years of history, following specimen records through time and accessing detailed information about individual dinosaur species and prehistoric life.

The timeline required specialised programming and the development of custom CMSv7 functionality, purpose-built so museum staff could manage and expand this extensive dataset efficiently without needing a developer for every new discovery added. Built on JABA's proprietary CMSv7 platform, the website gives the museum team complete control over content management.

 

Business Outcome

Following comprehensive training, the museum team fully embraced the new platform and continues to expand the website with new discoveries, educational resources, events and visitor information, without ongoing reliance on JABA for routine content updates. The result is a website that not only promotes the museum but actively supports its mission, giving the Australian Age of Dinosaurs a digital presence that matches the scale of its real-world significance and reaches visitors from around the world.

 

Why JABA Was Chosen

The Australian Age of Dinosaurs needed a partner capable of combining bespoke visual design with genuinely custom functionality, not an off-the-shelf template stretched to fit. JABA's ability to build custom CMSv7 features specifically for the museum's fossil dataset, alongside a design language drawn directly from the museum's own architecture and materials, made JABA the right fit for a project where authenticity and storytelling mattered as much as usability.

 

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